Etsy vintage sellers take full advantage of social networking sites to market their shops and to network with other buyers and sellers.
This video is a simple slideshow created by a shop owner for her YouTube channel.
Many sellers create a business page on Facebook in order to interact with and market to current and potential customers. Posts include shop updates, photos of new items for sale, news of sales or specials, coupon codes, shop policy changes, sharing finds from vintage buying trips and other vintage shops, and personal updates.
Facebook business page for my shop - forrestina vintage
Some sellers join teams on Etsy (see below) and most teams create a Facebook Group. Team members can share items they have for sale on Etsy, items they find for personal use, vintage community news, ask questions and get advice from other sellers, and socialize with other members through private messages and group chat sessions. Meetings are scheduled and attended by utilizing the events feature.
Facebook group page for the Etsy Vintage Team
Etsy Teams
Teams is a community feature on Etsy where community members can connect with other members. With Teams, individuals can gather at the crossroads of the marketplace and community, meet people with common interests, and collaborate. The Teams feature makes it easy to join an existing team or to create, maintain, and promote a new team. It is also a way for shoppers to browse by theme or location and find shops that might interest them.
Members can self-organize in many ways including:
- Shop owners can create local street teams to organize craft fairs
- Shoppers can gather together to share their passion for a style or type of item
- Shop owners around the world who make the same type of items can network and promote their teams
- Members living nearby one another can meet and hold regular meetings
- Bloggers and boutique owners can team together shops they've featured along with their readers and patrons
- Members can rally for a charity or other cause
- Mentors can volunteer to help others
- Shop owners can run an online sale or promotion together
- Members can come up with ways to use Teams that we haven't even imagined yet!
Teams are an important part of the history of Etsy. In the early days of the site, sellers formed local "street teams". Members gathered together to spread the word about their shops as a collective effort. Sellers who made similar types of items but did not live near one another formed teams on the Internet with members from around the globe. There are teams based on cancer survivor support, military family networking, stay-at-home-mom's, women entrepreneurship, and a wide variety of charitable causes.
The Teams feature is flexible so that members can use it to self-organize in ways that suit their needs.
- Shop owners can create local street teams to organize selling fairs
- Shoppers can gather together to share their passion for a style or type of item
- Shop owners around the world who sell the same type of items can network and promote their teams
- Members living nearby one another can meet and hold regular meetings
- Bloggers and boutique owners can team together shops they have featured along with their readers and patrons
- Members can rally for a charity or other cause
- Mentors can volunteer to help others
- Shop owners can run an online sale or promotion together
- Members can come up with ways to use Teams that have yet to be imagined!
Etsy vintage community members can also be found connecting, sharing and marketing on Twitter, Pinterest, Flickr, Kaboodle, Stumble Upon, Google Plus and many of the other social networking sites.
No comments:
Post a Comment